Card Culture Field Report

Best Credit Cards for Online Shopping in India 2025

Top credit cards for Amazon, Flipkart, and online shopping in India with cashback, rewards, and EMI benefits.

25 December 2025 7 min read 1220 words
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Best Credit Cards for Online Shopping in India 2025

If most of your spending happens on Amazon, Flipkart, and other e-commerce sites, you need cards optimized for online rewards. Here's how to maximize returns on every click.

Key Insight: Co-branded cards (Amazon Pay ICICI, Flipkart Axis) beat general rewards cards for their specific platforms. But a smart stack covers all bases.

Top Online Shopping Cards

1. Amazon Pay ICICI - Best for Amazon Shoppers

Annual Fee: ₹0 (lifetime free)

Feature Prime Member Non-Prime
Amazon purchases 5% back 3% back
Amazon Pay partners 2% back 2% back
Other spending 1% back 1% back

Why It's Great:

  • Zero annual fee
  • Instant Amazon Pay balance credit
  • Works for Amazon-owned brands (Whole Foods in future, etc.)
  • No redemption hassle—just spend as credit

Ideal For: Anyone who spends ₹3L+ annually on Amazon.

ROI Example: ₹5L Amazon spend × 5% = ₹25,000 cashback (with Prime)


2. Flipkart Axis Bank Credit Card - Best for Flipkart

Annual Fee: ₹500 (waived on ₹2L spend)

Category Cashback
Flipkart, Myntra, Cleartrip 5%
Preferred partners (Swiggy, Uber, etc.) 4%
Other spending 1.5%

Why It's Great:

  • Covers Flipkart + Myntra (fashion)
  • Good base rate (1.5%) for non-Flipkart spend
  • Welcome vouchers worth ₹500

Ideal For: Flipkart loyalists, especially during Big Billion Days.


3. SBI SimplyCLICK - Best Budget E-commerce Card

Annual Fee: ₹499 (waived on ₹1L spend)

Category Rewards
Amazon, BookMyShow, Cleartrip 10X points (2.5%)
Online spends 5X points (1.25%)
Offline 1X points

Why It's Great:

  • Low fee threshold
  • Good multipliers on multiple platforms
  • Amazon voucher redemption available

Ideal For: Moderate online shoppers wanting broad coverage.


4. HDFC Millennia - Best HDFC Entry for Online

Annual Fee: ₹1,000

Category Cashback
Amazon, Flipkart, Myntra, etc. 5%
SmartBuy 2.5%
Tap and pay (under ₹2,000) 2.5%
Other 1%

Why It's Great:

  • Strong online multiplier across platforms
  • Entry to HDFC ecosystem for future upgrades
  • Decent offline tap-to-pay benefit

Ideal For: New-to-credit users planning HDFC upgrade ladder.


5. HDFC Regalia/Infinia + SmartBuy - Best for Heavy Spenders

Annual Fee: ₹2,500 / ₹12,500

SmartBuy Category Multiplier
Flights 10X
Amazon vouchers 10X
Flipkart vouchers 10X
Hotels 5-10X

Why It's Great:

  • Buy gift cards at 10X, then shop = 3-5% effective reward
  • Stacks with Amazon/Flipkart sale discounts
  • Points transferable to airlines

Strategy: Buy Amazon/Flipkart gift cards via SmartBuy before major sales.


6. OneCard - Best Zero-Fee Modern Card

Annual Fee: ₹0

Feature Details
Cashback 1% on online, 5X on select categories
App Excellent controls and tracking
Metal Card Free (premium feel)

Why It's Great:

  • Zero cost to hold
  • Clean app interface
  • Good for tracking spending habits

Ideal For: Young professionals wanting a free, modern card.


Category-Specific Recommendations

For Amazon Shopping

Priority Card Effective Return
1 Amazon Pay ICICI (Prime) 5%
2 HDFC Infinia + SmartBuy 3-3.5%
3 SBI SimplyCLICK 2.5%

For Flipkart Shopping

Priority Card Effective Return
1 Flipkart Axis 5%
2 HDFC Infinia + SmartBuy 3-3.5%
3 HDFC Millennia 5%

For Mixed E-commerce

Priority Card Strategy
1 Amazon Pay ICICI + Flipkart Axis Platform-specific use
2 HDFC Millennia Covers all platforms
3 SBI SimplyCLICK Budget-friendly coverage

Sale Season Strategy

Big Sale Events (BBD, Prime Day, etc.)

  1. Pre-sale (1 week before)

    • Buy gift cards via SmartBuy (if HDFC cardholder)
    • Check card offers for additional discounts
    • Ensure adequate credit limit
  2. During Sale

    • Use platform-specific card (Amazon Pay for Amazon, Flipkart Axis for Flipkart)
    • Stack: Platform discount + Bank offer + Card cashback
  3. Post-sale

    • Convert large purchases to no-cost EMI if available
    • Track rewards/cashback credit

Stacking Example (Prime Day)

Layer Discount
Amazon deal price 30% off
Bank instant discount (SBI/HDFC) 10% off
Amazon Pay ICICI cashback 5% back
Total Effective Discount ~40%

EMI Benefits Comparison

Card No-Cost EMI Processing Fee
Amazon Pay ICICI Yes (selected products) Usually ₹0
Flipkart Axis Yes (selected) Usually ₹0
HDFC Cards Yes (most products) ₹99-199
SBI Cards Yes (selected) ₹99-199

Pro Tip: No-cost EMI is genuinely free if processing fee is ₹0. Check before converting.

Common Online Shopping Mistakes

  1. Using wrong card for platform - 5% vs 1% matters on big purchases
  2. Missing bank offers - Always check platform's payment page for card discounts
  3. Ignoring SmartBuy - Gift card route gives 10X even if you'd shop Amazon anyway
  4. Converting everything to EMI - Only useful for big purchases; fees eat into small ones
  5. Not checking reward caps - Some cards cap monthly cashback

Smart Stack for Online Shoppers

Budget Stack (₹0 annual fees)

  1. Amazon Pay ICICI - All Amazon shopping
  2. Flipkart Axis - All Flipkart/Myntra (fee waived on ₹2L)
  3. OneCard - Everything else

Maximizer Stack (₹3,000 annual fees)

  1. Amazon Pay ICICI - Amazon
  2. Flipkart Axis - Flipkart/Myntra
  3. HDFC Regalia - SmartBuy gift cards + offline spend

Digital Payment Methods

UPI Credit Card Linking

Some cards now allow UPI payments:

  • Axis cards via Google Pay
  • HDFC cards via PayZapp
  • Benefits vary; check if rewards apply

Wallet Top-ups

Generally Avoid: Loading wallets via credit card often doesn't earn rewards and may incur fees.

Exception: Promotional periods when platforms offer bonus rewards for wallet loads.

Next Steps

  1. Check your shopping split - What % is Amazon vs Flipkart vs other?
  2. Get platform co-brands - Both are free/low-fee
  3. Add HDFC for SmartBuy - If you spend ₹5L+/year online
  4. Track during sales - Stacking can yield 30-40% effective discount
  5. Review annually - Spending patterns change; card stack should too

For online shopping, the co-branded cards (Amazon Pay ICICI, Flipkart Axis) are no-brainers. They're free or nearly free and give 5% on their platforms. Add a SmartBuy-enabled HDFC card for heavy spenders, and you're covered.

Need help building your own stack?

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